Compare AMC systems

Choose the operating depth your business can actually use.

Each level builds on the capabilities beneath it. The difference is not whether the system is complete—it is how much campaign, communication, construction, analytics, and operational depth the business needs.

Cumulative system structure

1

Tier 1 — Lead Ops Starter

Complete focused lead operation

2

Tier 2 — Growth Funnel System

Expanded campaign and conversion depth

3

Tier 3 — AMC Command Platform

Full standalone operating platform

4

Tier 4 — Lead Hub

Multi-system oversight application

Tier 4 is structurally different: Lead Hub is a separate oversight application connected to at least two complete Tier 3 systems.

The four system levels

Start complete. Add depth as the operation grows.

Tier 1 is not a stripped-down trial. It is the smallest complete AMC operation. Tiers 2 and 3 add broader capability. Tier 4 moves above individual systems into portfolio oversight.

Tier 1

Lead Ops Starter

Complete focused lead operation

For a serious business that needs one complete website, lead system, communication workflow, scheduler, assessment, resource, and operating foundation without unnecessary multi-campaign scale.

Initial structure

$4,000 setup

Ongoing service

$300 monthly

Explore Lead Ops Starter

Tier 2

Growth Funnel System

Expanded campaign and conversion depth

For a growing business with multiple offers, lead paths, campaigns, appointment types, resources, and content needs under one company and one brand.

Initial structure

$7,000 setup

Ongoing service

$500 monthly

Explore Growth Funnel System

Tier 3

Flagship

AMC Command Platform

Full standalone operating platform

For a business that needs the deepest standalone AMC operation, including advanced construction tools, lead intelligence, communications, content, analytics, scheduling, and operational control.

Initial structure

$12,000 setup

Ongoing service

$800 monthly

Explore AMC Command Platform

Tier 4

Multi-system

Lead Hub

Multi-system oversight application

For ownership or leadership overseeing multiple businesses, brands, locations, or deployments through one separate dashboard connected to at least two independent Tier 3 systems.

Initial structure

Lead Hub + 2 or more Tier 3 systems

Ongoing service

Portfolio service structure

Explore Lead Hub

Detailed comparison

Compare the actual operating differences.

The matrix focuses on practical capability and operating structure rather than vague labels such as basic, expanded, or premium.

Operating area Tier 1 Lead Ops Starter Tier 2 Growth Funnel System Tier 3 AMC Command Platform Tier 4 Lead Hub
Operating purposeFocused complete lead operationExpanded growth and campaign operationFull standalone AMC command platformOversight across multiple Tier 3 operations
Public websiteProfessional focused websiteExpanded sales and campaign-ready websiteFull public platform with advanced operating depthNo replacement website; connected systems keep their own sites
Lead CenterCore lead directory and profilesExpanded lead context and workflow visibilityFull lead intelligence and operational depthPortfolio-level visibility; detailed leads remain in each Tier 3
Funnels and lead pathsOne focused funnel and primary lead pathsMultiple funnels, offers, and conversion pathsAdvanced funnel construction and operating controlCross-system visibility rather than funnel construction
Assessment capabilityOne configured assessmentExpanded assessment and campaign useFull assessment construction and management depthPortfolio visibility into connected activity where supported
Resources and lead magnetsOne prepared resource experienceMultiple resources and delivery pathsFull resource and data-magnet platform depthOversight across connected Tier 3 systems
Data magnetsAvailable as custom expansionAvailable as custom expansionCore configurable data-magnet platformPortfolio reporting across connected systems
Email communicationManual composer, templates, drafts, and follow-upExpanded campaigns and communication depthFull communication command capabilityHigher-level visibility; sending remains inside each Tier 3
SMS communicationIncluded as a core capabilityIncluded with expanded automation depthIncluded with full command depthConnected-system visibility; operation remains in each Tier 3
Automated campaignsFocused email and SMS follow-upMultiple campaigns and broader automationFull campaign construction and operating controlPortfolio visibility across connected campaign activity
SchedulingCore scheduler and appointment workflowMultiple appointment types and expanded workflowsFull scheduling operation and advanced controlsCross-system appointment visibility where connected
Content platformOptional Blog LiteBlog Lite included; full platform available as expansionFull content platform includedConnected-system content visibility where supported
AnalyticsCore lead, source, activity, and delivery visibilityBroader campaign, funnel, and conversion reportingAdvanced analytics, operational intelligence, and Metric LabPortfolio metrics and cross-system reporting
AdministrationFocused operating interfaceExpanded administration and workflow depthFull command administration and construction toolsSeparate secure dashboard, login, navigation, and system directory
Security and permissionsSecure role-based operating foundationExpanded operational permissionsFull security, role, audit, and command depthSeparate oversight access across connected deployments
Maintenance and supportManaged focused-system careExpanded platform care and monitoringFull operating-platform care and monitoringPortfolio oversight plus care for connected Tier 3 systems
Standalone operationYesYesYesNo — requires at least two Tier 3 systems

Exact implementation is confirmed during consultation based on the business model, active lead paths, campaign needs, integrations, and operating requirements.

Selection guidance

Match the system to the operation—not the ego.

The best system is the lowest level that fully supports the business now while leaving a sensible path for growth.

Choose Tier 1 when

You need one complete and focused lead operation.

  • One primary business and brand
  • A professional website and organized lead intake
  • Core email and SMS follow-up
  • One assessment, one resource, and one focused funnel
  • Scheduling, reporting, security, and maintenance without excess scale

Choose Tier 2 when

Growth requires several active conversion paths.

  • Multiple offers, campaigns, funnels, or lead paths
  • Broader follow-up and appointment workflows
  • More resources, placements, and campaign flexibility
  • Expanded analytics and operator visibility
  • One main company and brand with greater operating depth

Choose Tier 3 when

The system itself must become a command platform.

  • Advanced funnel, assessment, resource, and data-magnet construction
  • Full lead intelligence and communication command
  • Advanced scheduling, content, analytics, and Metric Lab
  • Deeper administration and operating control
  • A flagship standalone system prepared for expansion

Choose Tier 4 when

You oversee more than one independent AMC operation.

  • At least two separate Tier 3 systems
  • Multiple companies, brands, locations, or deployments
  • One secure portfolio dashboard and connected-system directory
  • Higher-level metrics, status, health, and reporting
  • Each Tier 3 system continues operating independently

Why Lead Hub is different

Tier 4 does not replace Tier 3. It sits above multiple Tier 3 systems.

Every connected Tier 3 system keeps its own public website, admin, Lead Center, leads, campaigns, appointments, communication, content, analytics, users, and permissions.

Lead Hub is a separate secure web application with its own login, dashboard, navigation, connected-system directory, portfolio metrics, reporting, and operational visibility.

Tier 4 structure

Lead Hub

Separate oversight application

Tier 3 System A

Independent operation

Tier 3 System B+

Independent operation

Explore Lead Hub

Still deciding?

We will match the platform to the real operation.

The consultation reviews the business, current lead paths, offers, communication needs, campaign plans, staffing, and growth requirements before recommending a system level.